Lead Business Intelligence Analyst (Adobe Analytics + Power BI)
Tasks
- Build end to end Power BI solutions
- Connect cross channel marketing performance into unified reporting
- Define enterprise measurement frameworks and KPI standards
- Design Power BI visualizations and executive dashboards
- Develop Power BI semantic models and DAX
- Elevate attribution cohort analysis into decision frameworks
- Identify marketing optimization opportunities
- Lead client-facing analytics discussions
- Lead monthly quarterly and executive reporting discussions
- Modernize fragmented reporting into scalable BI frameworks
- Partner with data engineering teams
- Translate Adobe Analytics behavioral data into performance insights
- Write advanced SQL to transform and validate datasets
Perks/Benefits
- N/A
Skills/Tech-stack
Adobe Analytics | Attribution Analysis | Azure | BigQuery | Cohort Analysis | DAX | Dashboards | Data Modeling | Data Visualization | KPI | Marketing Analytics | Power BI | SQL | Semantic Modeling | Snowflake
Education
N/A
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