Senior Manager, Performance Marketing Analytics & Planning

PSC003, United States

USD 125K-155K Senior-level Full Time

@ C...

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Found 15d ago

Tasks

Analyze campaign performance metrics
Develop monthly planning scenarios
Lead testing and learning strategy
Manage marketing planning and budgeting
Model and evaluate new campaign tests
Monitor partner spend and budget utilization
Optimize marketing campaigns and content
Perform diminishing returns curve analysis
Recommend performance improvements
Reconcile actual vs planned budgets
Report insights to senior leadership
Run incrementality analysis
Use marketing mix modeling to allocate budget

Perks/Benefits

Skills/Tech-stack

Education

Bachelor of Science | Master of Science

Roles

Regions

North America

Countries

United States

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