Sr. Manager, Marketing Analytics
Bellevue, Washington; Chicago, Illinois
USD 170K-233K Senior-level Full Time
Tasks
- Build and maintain Tableau self service dashboards
- Create forecasts and scenario models for budget planning
- Design and support marketing experiments with statistical validation
- Drive attribution modeling and full funnel measurement
- Implement AI ML predictive modeling and automated insights
- Maintain data quality across martech systems
- Mentor junior analysts and establish analytics best practices
- Partner on performance narrative and QBRs
- Stay current with analytics tools and methods
- Translate data into actionable insights
Perks/Benefits
- 401k
- Dental insurance
- Flexible spending account
- Health insurance
- PTO
- Paid leave
- Parental leave
- Vision insurance
Skills/Tech-stack
A/B | A/B Testing | Adobe Analytics | Analytics GA4 | Attribution Modeling | B testing | Excel | Experimental Design | Google Analytics | Google Analytics GA4 | Marketing Automation | Marketing Mix | Marketing Mix Modeling | Marketing measurement | Mix Modeling | Predictive Modeling | Propensity scoring | Python | R | SQL | Salesforce | Snowflake | Statistical Analysis | Tableau
Education
N/A
Regions
Countries
States
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