Manager, Data Strategy & Analytics
Tasks
- Build retail measurement roadmap
- Conduct custom analyses for media optimization
- Design and execute marketing tests
- Develop data driven client narrative
- Expertise in retail targeting and measurement stacks
- Manage analyst team
- Manage data feeds and automated tools
- Own client data tech stack
- Present analytics learnings to team
- Provide feedback on analytics tools
- Quantify marketing campaign impact
- Transform analytics into client ready narratives
Perks/Benefits
- 401k contributions
- Health insurance
- Internet stipend
- Learning stipend
- Mobile phone stipend
- Parental leave
- Tuition stipend
- Unlimited PTO
- Wellness stipend
- Work from anywhere
Skills/Tech-stack
A/B | A/B Testing | Adtech | Amazon Marketing Cloud | Amazon marketing | Attribution Modeling | Audience targeting | B testing | Clean rooms | Client Stakeholder Management | Communication | Creative Fatigue Analysis | Data Analysis | Data Clean Rooms | Data Querying | Data Warehousing | ETL | Experiment design | Fatigue analysis | Forecasting | Geo-experimentation | Incrementality testing | Lifetime Value | Lifetime value modeling | Lift testing | LiveRamp | Marketing Analytics | Marketing Cloud | Marketing Mix | Marketing Mix Modeling | Matched Market | Media optimization | Mix Modeling | Propensity Modeling | SQL | Stakeholder management | Statistical Analysis | Value modeling | Visualization
Education
N/A
Regions
Countries
States
Cities
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