Marketing Data and Analytics Senior Manager

Midtown Center, United States

USD 106K-139K (estimate) Senior-level Full Time

@ F...

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Found 20h ago

Tasks

Build KPI frameworks dashboards and reporting
Build and lead marketing analytics function
Develop analytics operating model and roadmap
Develop customer journey and omnichannel measurement
Develop predictive models and segmentation
Drive executive decision making with data storytelling
Drive organizational change for data and AI culture
Embed AI and advanced analytics in marketing
Enable self service analytics capabilities
Lead performance measurement and optimization
Manage digital analytics and on site search measurement
Partner to improve data quality governance and infrastructure
Run A B testing and experimentation

Perks/Benefits

Skills/Tech-stack

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Marketing Data and Analytics Senior Manager

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