Enrollment Communications Manager - Digital Learning - UTK
Tasks
- Collaborate on CRM initiatives for coordinated student experiences
- Coordinate cross functional relationships for campaign execution
- Design customer journeys with segmentation and personalization
- Develop digital engagement strategy
- Drive A B testing and optimize campaigns
- Enforce communication data governance standards
- Ensure compliance with CAN SPAM GDPR FERPA and accessibility
- Implement marketing automation initiatives
- Integrate CRM marketing cloud and data cloud
- Maintain email QA process
- Manage data and design QA and approval workflow
- Manage data extensions and relational schemas
- Monitor KPIs and build performance reports
- Monitor deliverability and engagement analytics
- Pilot marketing technology tools
- Run email and SMS marketing testing
- Run project and audience alignment meetings
- Translate enrollment objectives into marketing automation campaigns
Perks/Benefits
Skills/Tech-stack
A/B | A/B Testing | Accessibility compliance | Asana | B testing | CAN-SPAM | CDP | CRM | CSS | Customer Journey | Customer journey mapping | Data Governance | Data QA | Data cloud | Data integration | Deliverability monitoring | Email Marketing | Engagement Analytics | FERPA | GDPR | HTML | HubSpot | Journey Mapping | Marketing Automation | Marketing Cloud | Marketing Technology | Performance reporting | Personalization | Project Management | SMS Marketing | Salesforce | Salesforce Marketing | Salesforce Marketing Cloud | Segmentation
Education
Bachelor of Arts | Bachelor of Engineering | Bachelor of Science
Related jobs
-
Senior AI Program Manager, Marketing Technology USD 115K-150KAPI Integration | Agentic Workflows | Artificial Intelligence | Data Flow | Data PipelinesCompetitive time off | Digital disconnect days | Employee stock purchase plan | Global induction program | Talent development programsSenior-level Full TimeUnited States, MA, United States R17h ago
-
Senior Manager, Data Engineering USD 180K-225KAWS Bedrock | AWS Glue | AWS Lambda | AWS S3 | AWS Step Functions401k matching | Health benefits | Roth IRA options | Unlimited PTOSenior-level Full TimeHybrid - New York, NY R22h ago
-
Mid-level Full TimeRemote, Toronto; Remote, USA; Toronto, Ontario; … R22h ago
-
Technology Disaster Recovery Manager USD 105K-186K800-53 | AWS | Active/Active | Audit evidence | Audit evidence managementSenior-level Full TimeUS Remote R23h ago
-
Account Management | Business Development | CRM | Customer Success | Data QualityFlexible working arrangements | Hybrid schedule | Ongoing learning culture | Professional growthMid-level Full TimeDetroit, MI; Washington, DC; Munich, Bavaria; … R1d ago
-
ArcSight | EBR | EDR | Firewalls | GainsightSenior-level Full TimeDallas, TX R1d ago
-
Application Security | Cybersecurity Performance Reporting | Data Engineering | Data Lake | Executive Communication401k | Dental insurance | Health insurance | Paid time off | Vision insuranceMid-level Full TimeMettawa, IL, United States R1d ago
-
Ahrefs | CSS | Competitive Analysis | Content Management | Engine optimization401k match | Hybrid work opportunity | Medical, dental, and vision insurance | Paid Holidays | Paid Primary Caregiver LeaveMid-level Full TimePlano, TX, United States R1d ago
-
Search Engine Optimization Program Manager USD 90K-135KAhrefs | CSS | Competitive Analysis | Content Management | Engine optimization401k match | Hybrid work opportunity | In-office role | Medical, dental, and vision coverage | Paid HolidaysMid-level Full TimeCamas, WA, United States R1d ago
-
Ahrefs | CSS | Competitive Analysis | Content Management | Engine optimization401k match | Family support programs | In-office role | Medical, dental, and vision insurance | Paid HolidaysMid-level Full TimeTampa, FL, United States R1d ago
-
AVP, Business Intelligence & Analytics Engineering USD 150K-300KAI ethics | Access Control | Bias monitoring | CI/CD | CMS risk adjustmentExecutive-level Full TimeDayton WFH, United States R1d ago
-
APIs | AWS | Apache Spark | Audit Logging | AzureClient-facing engagement | Travel for client needsSenior-level Full TimeBoston, MA, US, 02116 R1d ago
-
Data Product & AI Enablement Manager USD 181K-234KAPI | Agile | Azure AI | Cloud Computing | CopilotEducational assistance | Health and wellness benefits | Hybrid work schedule | Paid Holidays | Paid Maternity LeaveMid-level Full TimeWalnut Creek - 1255 Treat Boulevard, … R1d ago
-
Program Manager, Fulfillment Operations USD 82K-103KAgile | Automation System | Automation system deployment | Capital project management | Conveyor sorting401k match | Dental insurance | Employee Assistance Program (EAP) | Employee assistance program mental health support | Flexible Spending Account (FSA)Mid-level Full TimeRemote, Remote, United States R2d ago
-
Senior Manager, Data Engineering USD 90K-144KAWS | Azure | Batch Processing | Data Architecture | Data Governance401k | Career development | Dental insurance | Disability insurance | Discount partner programsSenior-level Full TimeTowson MD USA - 701 E … R2d ago
-
Senior Data Engineer Manager USD 147K-180KAmazon Web Services | Apache Airflow | Apache Spark | Cloud platform | DBTCollaborative team culture | Company equity opportunities | Flexible schedules | Healthcare coverage | Paid HolidaysSenior-level Full TimeColorado, United States - Remote R2d ago
-
Associate Director of HR Technology - HR Data Platform USD 142K-195KAnaplan | Automation | Compliance | Cornerstone | Data GovernanceMid-level Full TimeWork at Home - Kentucky, United … R2d ago
-
Customer Fulfillment & Channel Operations Manager USD 105K-158KAllocation planning | Chain management | Data Analysis | Demand Planning | ERP systems401k plan | Accident insurance | Dental insurance | Disability insurance | Health insuranceMid-level Full TimeRemote, United States R2d ago
-
Engagement Manager, AI Solutions - Federal USD 150K-250KArtificial Intelligence | Data Science | Federal Contracting | Machine Learning | Program ManagementMid-level Full TimeUnited States (Remote) R4d ago
-
Technical Project Manager - Enterprise AI Solutions USD 110K-150KAI Concepts | Agent systems | Classification | Delivery management | Dependency managementEquity | Travel up to 15 percentMid-level Full TimeNew York City, NY (Hybrid); United … R4d ago
-
Senior Manger, Marketing Analytics - Cards USD 120K-150KA/B | A/B Testing | Account Valuation Modeling | Attribution | B testingSenior-level Full TimeSan Francisco R4d ago
-
Web Strategy, SEO & AI Lead USD 130K-150KA/B | A/B Testing | B testing | B2B Marketing | Competitive AnalysisEmployee assistance program | Flexible spending account | Flexible time off | Flexible work schedule | Healthcare benefitsSenior-level Full TimeU.S. (Remote) R5d ago
-
Agile | Azure DevOps | Backlog Management | Capacity Planning | Dependency managementContinuing education opportunities | Dental insurance | FSA | HSA | Medical insuranceSenior-level Full TimeRochester, MN, United States R5d ago
-
Artificial Intelligence | Business Intelligence | Data Governance | KPI Dashboards | Machine LearningExecutive-level Full TimeUnited States R5d ago
-
AI machine learning | AWS | Analytics | Azure | Azure DevOpsHybrid workSenior-level ContractAustin, TX, United States R5d ago