Marketing Mix Modeling Consultant Manager - (Media Analytics)
Tasks
- Coordinate client engagements
- Create deliverable materials
- Deliver media effectiveness insights
- Develop media analytics solutions
- Drive client value through activation outcomes
- Implement marketing mix modeling
- Liaise with clients and media agencies
- Manage project timelines and priorities
- Manage team resources and coaching
- Partner with sales to grow analytics business
- Present and train analytic solutions
- Simulate client media plans
Perks/Benefits
- Additional days off
- Employee Assistance Program (EAP)
- Flexible working environment
- Hybrid work system
- Life insurance
- LinkedIn Learning
- Private medical coverage
- Volunteer time off
Skills/Tech-stack
Attribution Modeling | Data Analysis | Data Science | Data Storytelling | Marketing Mix | Marketing Mix Modeling | Media effectiveness | Media effectiveness analytics | Mix Modeling | Problem Solving | Project Management | Stakeholder management | Statistical Analysis
Education
N/A
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