Director of Analytics for Growth and Marketing
245 Summer St, Boston MA, United States
USD 110K-222K Executive-level Full Time
Tasks
- Apply quantitative analysis and experimentation to evaluate marketing performance
- Collaborate with Sales Product and Engineering to integrate first party data and analytics
- Develop and implement AI Engine Optimization strategies
- Embed AI and LLM capabilities into campaign design
- Execute end to end marketing programs across channels
- Implement testing and optimization for message iteration
- Integrate model driven insights into customer lifecycle analytics
- Orchestrate full funnel demand generation pipeline
Perks/Benefits
- Educational assistance
- Emotional well-being support
- Health care coverage
- Paid time off
- Parental leave
- Retirement plan
- Student loan repayment
- Tuition reimbursement
Skills/Tech-stack
AI Engine | AI engine optimization | Customer lifecycle | Customer lifecycle analytics | Data analytics | Demand Generation | Engine optimization | Experimentation | First-party data | Language Models | Language Processing | Large Language Models | Lifecycle analytics | Machine Learning | Marketing Automation | Natural Language | Natural Language Processing | Party data | Product Marketing | Quantitative Analysis | Schema Design | Search Engine | Search engine optimization | Structured data | Testing and Optimization
Education
N/A
Roles
Analytics | Analytics Director | Director | Director of Analytics
Regions
Countries
States
Cities
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