Director of Marketing, Purification and Pharma Analytics
US - Bedford, MA - 35 Wiggins Ave, United States
USD 160K-235K Executive-level Full Time
Tasks
- Align content strategy to customer journey
- Apply market data for customer targeting
- Create scientifically credible marketing content
- Define marketing pipeline metrics
- Develop global market development team
- Develop integrated demand generation programs
- Guide positioning messaging and branding
- Lead marketing strategy
- Lead sales enablement initiatives
- Measure enablement effectiveness
- Monitor market trends and adjust strategy
Perks/Benefits
- 401k retirement savings plan
- Accident insurance
- Commuter benefits
- Employee assistance program
- Employee stock purchase plan
- Health insurance
- Life insurance
- Long-term disability
- Paid Holidays
- Paid parental leave
- Paid time off
- Short-term disability
- Tuition reimbursement
Skills/Tech-stack
Branding | Commercial Performance Measurement | Commercial performance | Content Strategy | Demand Generation | Digital marketing | Funnel analytics | Go-to-market | Market Research | Market Segmentation | Marketing Analytics | Marketing strategy | Performance Measurement | Pipeline Management | Positioning | Sales Enablement
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
Roles
Regions
Countries
States
Cities
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