Marketing Data Science Manager
Tasks
- Build self service dashboards and reporting
- Develop measurement approaches for attribution and ROI
- Develop scalable data models and internal tools
- Evaluate and adopt emerging AI tools for marketing analytics workflows
- Lead team capabilities for performance marketing brand marketing and user insights
- Set marketing data science strategy
Perks/Benefits
- Employee Referral Bonus Program
- Home office stipend
- Medical, dental, and vision coverage
- Paid Holidays
- Paid parental leave
- Professional development budget
- Retirement contributions
- Well-being stipend
- Wellness days
Skills/Tech-stack
Attribution Modeling | Bayesian Methods | Causal Lift | Conversion Rate | Conversion rate optimization | Google Analytics | Lifetime Value | Lifetime value modeling | Marketing Analytics | Marketing Mix | Marketing Mix Modeling | Mix Modeling | Optimization | Rate optimization | Retention analysis | Saturation modeling | Synthetic control | User Segmentation | Value modeling
Education
N/A
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