MarTech & Commercial Analytics Specialist
Tasks
- Analyze customer marketing and ecommerce data
- Automate repetitive business processes
- Collaborate with cross-functional teams
- Create executive dashboards and performance reporting
- Design, execute and evaluate A/B tests
- Develop predictive forecasting models
- Establish and maintain data governance
- Evaluate emerging AI and analytics technologies
- Identify evaluate implement AI solutions
- Optimize marketing technology platforms
- Train business users and drive AI adoption
Perks/Benefits
- N/A
Skills/Tech-stack
AWS | CRM | Cloud platform | Customer Data | Customer Data Platform | Data Governance | Data platform | Experimentation | Google Ads | Google Cloud | Google Cloud Platform | Language Models | Large Language Models | Looker Studio | Machine Learning | Marketing Automation | Meta Ads | Personalization | Power BI | Predictive Analytics | Python | SQL | Tableau
Education
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