Senior Manager, Marketing Analytics (Bangkok-based, relocation provided)
Tasks
- Build experimentation roadmap
- Create dashboards and reporting
- Develop marketing roadmap and quarterly plans
- Drive budget allocation across channels
- Lead marketing analytics strategy
- Lead multi-workstream initiatives
- Manage cross functional partner stakeholders
- Manage marketing specialists
- Own marketing PnL
- Present executive business reviews
- Run A B testing and optimization
- Write SQL for analysis
Perks/Benefits
Skills/Tech-stack
A/B | A/B Testing | Apple ASA | Attribution Modeling | B testing | Bing Ads | Customer Relationship Management | Customer relationship | Dashboarding | Email Marketing | Google ACi | Google Ads | Google Analytics | Google Hotel Ads | Incrementality Measurement | Marketing Analytics | Metasearch | PPC | Relationship Management | SEO | SQL | Statistical Analysis
Education
N/A
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